Disney World is it's own ecosystem. Without a guide it's possible to stumble around their vast interconnected world and find what your're looking for. So it is with Google World when it comes to getting your target customers to find your website: They may find you eventually. With the proper guide...Search Engine Optimization - SEO...they'll find you more readily.
A lot's been written about SEO and the underlying Google Page Rank Algorithms. As a Math lover, the technical side is interesting. As a Marketer, how to optimize a website's page ranking is key! Here's how I explain Search Engine Optimization to my Clients: