Rule #3: 'Don't sell, Tell". It's Social, we're supposed to be having a conversation. If you are always in 'Selling Mode' you've changed the relationship. Nice talking with you...
Thursday, December 20, 2018
Thursday, December 13, 2018
What's Destroying Your Sales Team
What's destroying your sales team? Many things. #1 is poor alignment of Marketing, Sales and Service.
The first step is to take a hard look at what is going on across your organization to identify the top 3 obstacles. Then, lay out the plan to address those first. Give yourself a timeline and check ins to monitor progress. Adjust as necessary.
The first step is to take a hard look at what is going on across your organization to identify the top 3 obstacles. Then, lay out the plan to address those first. Give yourself a timeline and check ins to monitor progress. Adjust as necessary.
Friday, December 7, 2018
How to reach the B2B Market with Social Selling
The average salesperson spends 50% of their time in unproductive activities. Administration, traveling, responding to emails. The percentage drops to 35% for high performers. They achieve that by staying focused on high-value activities, evaluating prospects more effectively and leveraging technology. One strategy that aids in all levels of the prospecting process is Social Selling. That's the art and science of using social networks to do research to be relevant to build relationships that drive revenue.
Monday, November 26, 2018
8 Blogging Mistakes to Avoid
Only 8? I've made these and numerous blogging mistakes over the years. I've honed my voice and my writing style and am now moving into video content to supplement blog content. Whether you're getting started or have a few years of blogging under your belt, here are some of the blogging mistakes to avoid
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