Tuesday, June 9, 2015

Running up that hill

With thanks to Kate Bush, I was humming the song, 'Running up that Hill' on a recent morning of hill repeats.

The line I kept singing in my head over and over, "And if I only could, I'd make a deal with god, and I'd get him to swap our places.  Be running up that road, be running up that hill...with no problems".

Thanks Kate.  I had a great session!

Until next time...
ThatRunninGuy


Thursday, June 4, 2015

Content Marketing drives more Leads than Paid Search

"Per dollar, content marketing produces 3 times more leads than other online mediums like paid search".  That's a strong claim.  It's substantiated by the three primary benefits of Content Marketing:

  1. Drive inbound traffic to the web site
  2. Improves natural SEO with original content and links
  3. Brand Awareness through Engagement


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Chris M Morales
MarCommTO

chris.morales@bell.net
647 393 3855
Linkedin:  Chris M Morales 

The opinions expressed on this blog are my own and are not associated with any other group or organization

Tuesday, June 2, 2015

Planks: My Abs Silver Bullet

Planks!  Where have you been hiding!

Last week one of my co-workers showed me how to do Planks. There we were in the middle of the office dressed in business attire with the rest of the office looking on doing...Planks!  For something so deceptively easy, it was brutal!  After barely 20 seconds my arms were quivering; After 40 seconds I failed!

A few months ago I challenged my friend, Larry Savitch to an Abs competition:  At Reggae Marathon this December Larry and I will doff our tops on the beach in Negril and compare Abs.  Larry is a few years younger than me but that's not what makes this crazy.  Larry works as a Trainer at a Corporate Gym.  He already has Abs.  I on the other hand sit at a desk working on a computer all day.  I have never had Abs.  How do I get myself into these things?

But with Planks, I now have a secret weapon and I plan to use it fully.  Starting today Planks will be a part of my daily routine. I've already started pre-run stretching to loosen and open up my hips so a few minutes Planking will be no problem. I'll be following the 5 minute Plank Workout in the illustration above.  After my 40 second first Plank experience I have a long way to go but I'm not scared.

Shhh....don't tell Larry!

Until next time...
ThatRunninGuy

Thursday, May 28, 2015

SEO in 2015

SEO, SEO, SEO...Search Engine Optimization. That's about all that anyone talks about today. Everyone has an opinion and many are 'experts'.  Is SEO an Art, a Science?  There's a lot of chatter and it's tough to break through.

SEO changes often so staying on top of it is key.  I found the Infographic below helpful in understanding SEO particularly the comment about the importance of Social Media in SEO

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Chris M Morales
MarCommTO

chris.morales@bell.net
647 393 3855
Linkedin:  Chris M Morales 

The opinions expressed on this blog are my own and are not associated with any other group or organization