Monday, November 10, 2014

Content Marketing and Social Media

The current topic in Digital Marketing and Social Media Marketing in particular is Content. Creation, distribution, sharing;  Original and User-generated.  And while challenging to measure in terms of hard ROI, Content Marketing via Social Media is growing both in importance and effectiveness.  At the heart of Content Marketing is an 'old school' concept:  Word-of-Mouth!  Amplified many times over by effective use of Social Media.


For Brands and Marketers looking to maximize Content Marketing, three words are key:  "Create, Curate, Optimize".  Here's an Infographic that does a good job of showing how:



Chris Morales

chris.morales@bell.net
647 393 3855

Linkedin:  Chris M Morales 

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