But there are ways to stay on top of marketing your small business. These are top three things I share with the students in my Small Business Class at George Brown College:
- Set up your website. Optimize it with keywords that help search engines serve you up in relevant consumer searches.
- Set up your Google My Business Page. Google has a step-by-step process to help you. Your Google My Business page works with online searches to help optimize your online performance
- Set up your Facebook Business Page. Facebook marketing has replaced the local newspaper by giving you tools to target by demographic, psychographic and geographic profiles.
Until next time...