Chris Morales Online Profile - Week 7 Update

I got distracted this past week.  My plan had been to focus on getting my images to show up on the Search page.  I started out OK but quickly ran into a roadblock:  I didn't have enough places on the web where I could post my image.  I tagged all the images I could find (and could get access to) but it just wasn't enough to get my images to show up for 'Chris Morales' images already being served up.

A setback yes but not all was lost.  A chance conversation with a Social Media Marketing expert led me down another path. One that could be even more effective in improving page 1 ranking for 'Chris Morales'.  

He suggested creating and posting more content.  His rationale was that Google loves new and relevant.  And it turns out that I have a treasure trove of relevant content currently hiding behind firewalls.  It's time to dig up and open the chest!

 

The source of this content is the book I wrote and published last December on Kindle, How To Teach Like A Pro.

The strategy to help improve ranking is to share the content of the book directly on multiple online platforms.  I've got three:

1. My YouTube Channel
2. How To Teach Like A Pro website
3. Blog on Chris Morales website 

Starting next week I'll be posting a video on my YouTube Channel with content from How To Teach Like A Pro.  I'll continue until I've published and shared the entire contents of the book.  So if you've ever wanted to learn the ins-and-outs of teaching at a Community College, make sure to tune in!

 

Chris Morales Online Profile - Week 6 Update

When I started 6 weeks ago my reputation score was 350...'Poor'.  Now 6 weeks in it's up to 591 and showing 'Good'.  Yes I've fallen for the online reputation game but in the process I've cleaned up and focused my online profile to highlight more of the things I want to focus on.  

In first page rankings, 'Chris Morales' is now solidly on Page 1 above the fold.  Images are still now where they should be...this will be the focus moving forward.

 

For the next week the focus is on Images...getting them to show in Google searches.  The strategy is to upload more images and alt tag each one with my name, 'Chris Morales'.

Chris Morales

chris@chrismorales.ca

Chris Morales Online Profile - Week 5 Update

As I rolled through week 4 I got some tips on how to further improve my Chris Morales Online Profile.  Thanks Mike!  He suggested I focus for the next few weeks on tagging my public/online photographs with alt tags, Chris Morales.  That will be the focus for the upcoming week.

 

Since last week, I've moved to Premium on both LinkedIn and BrandYourself.  I've experienced a positive lift in exposure on LinkedIn and seen my reputation move from 'Average' to 'Fair' on BrandYourself...both positive. For next week I'll continue curating my online reputation on BrandYourself with the goal of moving from 'Fair' to 'Good'

Chris Morales

chris@chrismorales.ca

Chris Morales Online Profile - Week 4 Update

The dog days of summer...that's what it feels like this week.  Maybe it's time to take a vacation especially with the hot weather we get to enjoy this week in Toronto!

But wait...

Online results are improving.  'Chris Morales' now appears consistently in the top 3 page one search results!

 

The goals next week:

1. Update to Premium on LinkedIn for 1 month to improve the visits on that platform
2. Update to Premium on BrandYourself to clean up my Social Media profile and Online Reputation.