The appetite for content is unending especially in Social Selling. Showing thought leadership and sharing content relevant to prospects is at the core of helping prospects navigate the buying process. Professional selling gets a boost when sales people leverage content about their products and services that differentiates them from competitors. White Papers, Articles, Blogs, Webinars, Product Demos...Content!
Chris M Morales
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The opinions expressed on this blog are my own and are not associated with any other group or organization